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Our founder and CEO, Len Fridman spoke at the event and welcomed the guests. He covered topics like why it\u2019s a good time to be in the boutique fitness industry and he offered his unique viewpoints on successful client retention.<\/p>\n
At the Strong Boutique Fitness Summit<\/h2>\n
WellnessLiving set up a booth to greet the attendees. Present at the summit were:<\/p>\n
- \n
- Len Fridman, CEO of WellnessLiving<\/li>\n
- Sasha Davids, COO of WellnessLiving<\/li>\n
- Erica Kumar, WellnessLiving\u2019s Events Coordinator<\/li>\n
- Avital Shinder, one of WellnessLiving\u2019s Sr. Onboarding Specialists and yoga instructor<\/li>\n
- David Corasaniti, one of WellnessLiving\u2019s Onboarding Specialists<\/li>\n<\/ul>\n
We took the time to demonstrate how our software works and we were also able to offer exclusive software deals for the event. We also had fun playing games like bean bag toss and Connect Four with enthusiast participants.<\/p>\n
WellnessLiving\u2019s booth was visited by so many attendees and we were moved and inspired by their stories. It was a great opportunity for us to connect to the boutique fitness community!<\/p>\n
The Strong Fitness Boutique Summit also included a visitor marketplace on Saturday, where attendees could walk around and check out all the exhibitors.<\/p>\n
As day 1 drew to a close, the summit featured a networking session where attendees could get to know each other and mingle. It was a productive way to bring the community even closer together.<\/p>\n
On day two, delegates were able to attend breakout sessions. The event featured live coaching, industry lectures, workshops lead by Strong Academy, and more! The event was packed with dynamic speakers and inspirational leaders.<\/p>\n
Over the course of the event, the Strong Boutique Fitness Summit speakers were divided into two categories: business and performance. Attendees were able to hear from business experts on topics such as how to become an industry celebrity, Instagram for business, financial freedom, branding, client services and beyond!<\/p>\n
On the performance side, experts covered topics such as fundamentals for trainers, naturopathic medicine, glute training, mastering the mind, body and soul \u2013 along with several other areas of focus.<\/p>\n
The crowd was also excited to hear from the keynote speaker, Bedros\u202fKeuilian, founder of Fit Body Bootcamp and author of \u201cMan Up<\/a>\u201d.<\/p>\n
Bedros\u2019 talk was informative and direct. Erica Kumar, WellnessLiving\u2019s Events Coordinator, noted, \u201cBedros had a lot of edge and grit. He delved right into the core of how to start and run a business. There was no flowery language or sugar-coating. It was quite the inspiration and kick in the butt business owners needed to hear.\u201d<\/p>\n
At Wellness Living, the opportunity to gain feedback from business owners in the industry was profound. We were able to get a good feel for what the industry is looking for, what they\u2019re excited about, and what would improve their current management software.<\/p>\n
![\"Strong](\"\/knowledge-sharing\/wp-content\/uploads\/2019\/06\/Toronto-Strong-1.jpg\")
Len Fridman and Sasha Davids of WellnessLiving engaging with attendees.<\/figcaption><\/figure>\n What was the buzz all about? Our automated features were a hit! Business owners were very interested in how our software offers automatic follow up emails to new and favorite clients as a productive way to keep in touch with your community.<\/p>\n
One of the powerful themes of the event was the notion of \u201cknowing your avatar\u201d (also known as \u201cyour ideal clients\u201d). The idea is: once you identify your avatar, you\u2019re on your way to growing your business. Getting to know them and learning about their needs means you can target those needs and develop long-lasting relationships.<\/p>\n
The event was also populated with many notable industry professionals as speakers.<\/p>\n
As Erica Kumar pointed out, \u201cThe speakers were amazing; they all had a different vibe, but they are all very relatable. I think being able to network with other people in the industry is a very good opportunity, and my favorite part was hearing all the different stories. Everyone has a different reason for starting their own business, and everyone\u2019s origin story is so different. It\u2019s very inspirational to hear them all.\u201d<\/p>\n
Choose WellnessLiving<\/h2>\n
The attendees left the summit fired up and ready to reach their goals with new-found knowledge – and the WellnessLiving team was no exception! Our team left feeling fulfilled and inspired to continue striving for excellence for our customers.<\/p>\n
After the weekend at Strong Boutique Fitness Summit, our mission to offer an all-in-one software solution, built by business owners for business owners was renewed!<\/p>\n
When our CEO and COO started off as boot camp owners and were dissatisfied with their management software, they decided to create a software to better meet the needs of their business and businesses like theirs.<\/p>\n
The mandate to continue to provide what wellness businesses need to up their game is what\u2019s made us who we are today: software experts trusted by businesses worldwide.<\/p>\n
At WellnessLiving, we offer a complete software solution.<\/p>\n
We start with the basics like online booking, email marketing, schedule management and more, but it doesn\u2019t end there. Our advanced features are designed to meet \u2013 and exceed – the expectations of boutique fitness studio owners.<\/p>\n
What are some of our advanced features? Let\u2019s take a quick look at some of the ways our software has an advantage over the rest:<\/p>\n
We have automated marketing<\/h3>\n
Businesses looking to take their marketing to the next level can count on us. Our software offers all the tools you need to reach your target market. Features like email campaigns, mobile messaging, and win-back campaigns can really help business reach clients and build strong relationships.<\/p>\n
We even automatically request client reviews and get them out there on the web so your brand gets even more attention.<\/p>\n
Reserve with Google<\/h3>\n
WellnessLiving specializes in bringing clients to your business and Reserve with Google<\/a> is a feature that gets businesses noticed. As one of only four partners in the wellness industry worldwide offering this tool, our Google-partnered feature allows clients to book from their search results page, using a direct booking button on a Google My Business listing.<\/p>\n
A rewards program<\/h3>\n
Get your rewards program off to a running start with our help!<\/p>\n
Our system makes running a loyalty rewards program easy. Your clients can book online, buy a product or refer a friend and they start earning their rewards right away. They can also track and redeem their points and learn about upcoming promotions.<\/p>\n
From start to finish, our software will manage your loyalty program like a pro.<\/p>\n
Staff and client apps<\/h3>\n
Staff and client apps are such a time-saver! Our software offers everything your clients need with our Achieve app<\/a>. This downloadable, customized, competitor-ad-free program allows your clients to schedule, shop, update info and view a personal profile at their fingertips.<\/p>\n