{"id":14372,"date":"2020-04-17T11:35:43","date_gmt":"2020-04-17T15:35:43","guid":{"rendered":"https:\/\/newsup.wellnessliving.com\/blog\/?p=14372"},"modified":"2025-08-06T09:28:00","modified_gmt":"2025-08-06T13:28:00","slug":"why-clients-need-yoga-during-covid-19","status":"publish","type":"post","link":"https:\/\/www.wellnessliving.com\/blog\/why-clients-need-yoga-during-covid-19\/","title":{"rendered":"Why Your Clients Need Yoga During COVID-19"},"content":{"rendered":"
As the COVID-19 crisis continues, health and wellness are becoming an even more important theme in our lives. Working to improve our physical, mental and spiritual states will help us be at our best when this pandemic passes. From better breathing to focus and flexibility, getting into yoga will have you reaping the benefits in no time.<\/p>\n
What\u2019s so great about yoga is that it\u2019s universally available to everyone! It\u2019s not geared towards a specific age group and the poses can be easily modified for different skill levels or if someone has an injury or condition. Not only that, but there are several types of yoga to choose from, so if you\u2019re not keen on the first one you pick, give another type a try!<\/p>\n
Benefits of Yoga<\/h2>\n
From a physical workout to a mental break and even a spiritual experience, yoga offers a multitude of benefits to help you and your clientele during this difficult time. Here\u2019s a brief look at some of the advantages you can expect to experience when you make yoga a habit:<\/p>\n
Increased flexibility and balance<\/h2>\n
Not only does yoga loosen tight muscles and fascia, adding stability, flexibility and balance, but you\u2019ll also see aches and pains disappear as tight muscles heal and relax. Do you have senior clients? Better balance also means a smaller chance of falling, which can really be a game-changer for that age group in your community.<\/p>\n
Improved fitness<\/h2>\n
Though a common misconception is that yoga is not a \u201creal workout,\u201d you might be surprised at how high your heart rate climbs and the physical results you\u2019ll notice. It\u2019s called a practice because it\u2019s a journey to understand, improve and master the poses. You\u2019ll build muscle, increase your endurance, boost your lung capacity and improve your bone density. It\u2019s a great low impact way for you and your clients to build up your fitness!<\/p>\n
Better sleep quality<\/h2>\n
Many of us are having trouble sleeping these days, and yoga can certainly improve sleep quality! Not only does it provide a relaxing, soothing environment where our bodies and minds can shut down, it also provides downtime for our nervous system, allowing our bodies to relax into a deeper, more restful slumber. This is a great way to promote yoga to your clients with families, who might be struggling to get a good night\u2019s rest after a busy day at home with their kids.<\/p>\n
Improved focus<\/h2>\n
Yoga is even good for the brain! Studies show that practicing yoga regularly leads to better coordination, reaction time and memory. If you or your clients are looking to maintain a routine, stay on track and continue reaching for goals while we\u2019re distancing\u2014the improved focus that yoga brings might be exactly what you need.<\/p>\n
Reduced stress<\/h2>\n
As social and physical distancing continues, fear and anxiety are on the rise, but yoga can help! Practicing yoga releases more GABA (gamma-aminobutryic acid) in the brain\u2019s thalamus, and this is what reduces anxiety\/stress and focuses the mind, while increasing levels of happiness. These times are stressful and yoga can help balance everything out right now!<\/p>\nAs social and physical distancing continues, anxiety and concern are on the rise, but yoga can help! Times are stressful and yoga can help balance everything out right now!<\/figcaption><\/figure>\n
By providing a calming distraction and focusing the mind, a greater level of happiness can be achieved when the prefrontal cortex shows heightened activity, which takes place during yoga. \ufffcPromote yoga as a way to boost happiness and lower stress, that\u2019s something we can all use these days!<\/p>\n
Spread the Word to Your Community<\/h2>\n
Now that we\u2019ve given you a refresher on the benefits of yoga for your mind and body, how can you share that info with your community? As a fitness and wellness expert, your clients are looking to you to help them get through this tough time and sharing the benefits of yoga will help fill that need. We\u2019ve got a few ideas about how you can promote yoga to your clients during the COVID-19 crisis:<\/p>\n
Make a marketing plan<\/h2>\n
The best way to reach your community with your message is to develop a strategy and execute it in the best way you can. In other words, set up a killer marketing plan to focus on your message and target your audience.<\/p>\n
Develop a specific plan to address the benefits directly. For example, launch a campaign directed to your senior members highlighting how yoga can positively impact their lives. Send out tips, fact sheets, stretch suggestions and more! Your clients will appreciate this personal, targeted approach.<\/p>\n
![\"COVID,](\"https:\/\/www.wellnessliving.com\/blog\/wp-content\/uploads\/2020\/04\/Yoga-Benefits-COVID-Image-1.jpg\")
![\"COVID,](\"https:\/\/www.wellnessliving.com\/blog\/wp-content\/uploads\/2020\/04\/Yoga-Benefits-COVID-Image-2.jpg\")