{"id":15798,"date":"2020-10-16T09:15:25","date_gmt":"2020-10-16T13:15:25","guid":{"rendered":"https:\/\/www.wellnessliving.com\/blog\/?p=15798"},"modified":"2026-02-19T14:20:02","modified_gmt":"2026-02-19T19:20:02","slug":"organize-on-demand-virtual-content","status":"publish","type":"post","link":"https:\/\/www.wellnessliving.com\/blog\/organize-on-demand-virtual-content\/","title":{"rendered":"How to Organize Your On-Demand and Virtual Content"},"content":{"rendered":"\n<p>Are you taking advantage of all the ways that on-demand video and virtual content can help build your business? What about upping your perceived value, boosting your online presence, building your brand, adding new revenue streams\u2026 Need we say more? <\/p>\n\n\n\n<p>Providing your clients with the convenience of accessing your services on their own time, straight from their homes, is priceless these days! Get the right software tools to get the job done right.<\/p>\n\n\n\n<p>At WellnessLiving, we know how important this part of your business is, so we offer the features you need to get noticed in this space. Tools like <a href=\"https:\/\/www.wellnessliving.com\/features\/fitvid\/?utm_source=blog&amp;utm_medium=click&amp;utm_campaign=all-organize-on-demand-virtual-content\" target=\"_blank\" rel=\"noopener noreferrer\">FitVID on Demand<\/a> (and more) will help you organize your content so it works for you. In this article, we\u2019ll share what you need to know to best deliver your virtual content and on-demand video library to your members.<\/p>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><div class=\"custom-yoast-toc-title\">7 easy ways to organize your virtual content <\/div><ul><li><a href=\"#h-deversify-your-content-streams\" data-level=\"2\">Deversify your content streams<\/a><\/li><li><a href=\"#h-set-up-classes-by-time-frame\" data-level=\"2\">Set up classes by time frame<\/a><\/li><li><a href=\"#h-create-stretching-guides\" data-level=\"2\">Create stretching guides<\/a><\/li><li><a href=\"#h-develop-informative-tutorials\" data-level=\"2\">Develop informative tutorials<\/a><\/li><li><a href=\"#h-categorize-based-on-different-levels\" data-level=\"2\">Categorize based on different levels<\/a><\/li><li><a href=\"#h-organize-all-your-classes-and-workouts\" data-level=\"2\">Organize all your classes and workouts<\/a><\/li><li><a href=\"#h-give-clients-more-on-demand-value\" data-level=\"2\">Give clients more on-demand value<\/a><\/li><li><a href=\"#h-organizing-on-demand-virtual-content-faqs\" data-level=\"2\">\u2753 Organizing On-Demand Virtual Content: FAQs \u2753<\/a><\/li><\/ul><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-deversify-your-content-streams\">Deversify your content streams <\/h2>\n\n\n\n<p>Get creative! Offer your clients as many ways as you can to enjoy your on-demand video content:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Provide access to your classes for 24 hours after they\u2019re live so people can still benefit from that class even if their schedule conflicts.<\/li>\n\n\n\n<li>Offer flexibility with online content as part of your memberships, so clients have the option to enjoy livestream classes or on-demand videos.<\/li>\n\n\n\n<li>Set up an on-demand video-only membership where clients have access to your library and can view all the content you provide.<\/li>\n\n\n\n<li>Create free or introductory on-demand classes in a folder to show clients what they don\u2019t want to miss out on!<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-set-up-classes-by-time-frame\">Set up classes by time frame<\/h2>\n\n\n\n<p>We\u2019re all short on time! Show that you value your clients\u2019 time by offering classes that let them get everything done. Include shorter length (30 to 45 minutes) and longer full-length classes or bootcamps (1-hour to 1-hour and 30 minutes), so you have something for everyone!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-create-stretching-guides\">Create stretching guides<\/h2>\n\n\n\n<p>Get clients warming up, cooling down, and all stretched and ready for your workouts! Make your stretching guides specific to each class (i.e., dance, martial arts, yoga, etc.) with targeted stretching for each type of class. Here\u2019s how to make this a value-add your clients will love:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Keep them shorter, as an add-on for your regular classes. They should be 10-15 minutes in length.<\/li>\n\n\n\n<li>Create upper and lower body stretches for a full-body experience.<\/li>\n\n\n\n<li>Don\u2019t forget to promote them through social media, <a href=\"https:\/\/www.wellnessliving.com\/blog\/why-business-needs-automated-marketing\/?utm_source=blog&amp;utm_medium=click&amp;utm_campaign=all-organize-on-demand-virtual-content\" target=\"_blank\" rel=\"noreferrer noopener\">automated emails, SMS messages, and push notifications<\/a> to make sure clients are getting their stretching in.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-develop-informative-tutorials\">Develop informative tutorials<\/h2>\n\n\n\n<p>Give your clients their best results by making sure they\u2019re doing their best! Create posture guides to help clients avoid injury and set them up for success so you can be there even when they\u2019re on their own. This is also a great way to cut down on the explanations needed while you\u2019re in class, so clients can progress even faster. Here are a few ways this can work:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Get students practicing their yoga postures.<\/li>\n\n\n\n<li>Make it easy for martial arts students to set up their fighting stance and body positions.<\/li>\n\n\n\n<li>Give tutorials on specific dance moves to best avoid injury.<\/li>\n\n\n\n<li>Show slow-motion versions of boxing combos so it\u2019s easier for clients during class time.<\/li>\n\n\n\n<li>Develop tutorials like home facials or nail care so clients can practice personal wellness on their own time.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image alignnone size-full wp-image-15806\"><img loading=\"lazy\" decoding=\"async\" width=\"630\" height=\"420\" src=\"https:\/\/www.wellnessliving.com\/blog\/wp-content\/uploads\/2020\/10\/organize-on-demand-video-content-image-1.jpg\" alt=\"A yoga teacher leading a virtual class for her clients. \" class=\"wp-image-15806\" srcset=\"https:\/\/www.wellnessliving.com\/blog\/wp-content\/uploads\/2020\/10\/organize-on-demand-video-content-image-1.jpg 630w, https:\/\/www.wellnessliving.com\/blog\/wp-content\/uploads\/2020\/10\/organize-on-demand-video-content-image-1-300x200.jpg 300w, https:\/\/www.wellnessliving.com\/blog\/wp-content\/uploads\/2020\/10\/organize-on-demand-video-content-image-1-600x400.jpg 600w, https:\/\/www.wellnessliving.com\/blog\/wp-content\/uploads\/2020\/10\/organize-on-demand-video-content-image-1-320x213.jpg 320w\" sizes=\"auto, (max-width: 630px) 100vw, 630px\" \/><figcaption class=\"wp-element-caption\">Give your clients their best results by making sure they\u2019re doing their best! Create posture guides to help clients avoid injury and set them up for success so you can be there even when they\u2019re on their own.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-categorize-based-on-different-levels\">Categorize based on different levels<\/h2>\n\n\n\n<p>Address all levels of comfort and skill by arranging your content accordingly. This way, they can choose where they\u2019d get the most benefits! Here\u2019s what that might look like for your business:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Beginner:<\/strong> Best option for clients just getting started, getting back into it, or who are unsure about their level of fitness.<\/li>\n\n\n\n<li><strong>Intermediate:<\/strong> Beneficial for clients with some experience who want to maintain a regular practice and see themselves progress.<\/li>\n\n\n\n<li><strong>Advanced:<\/strong> These clients know what to do but want to follow an instructor, need help with motivation, or are looking for inspiration with some new moves.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-organize-all-your-classes-and-workouts\">Organize all your classes and workouts<\/h2>\n\n\n\n<p>Whether you\u2019re a yoga studio, gym, martial arts, dance, or music studio, you need to stay organized! If clients can\u2019t find the content they\u2019re looking for, they\u2019ll get frustrated and go elsewhere. Here are a few ideas to organize your content so it\u2019s easy for clients to find what they need:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/www.wellnessliving.com\/gym\/software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Gyms and fitness studios<\/a>:<\/strong> Barre, spin, f<span class=\"TextRun SCXW141438870 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun CommentHighlightClicked SCXW141438870 BCX0\">unctional fitness<\/span><\/span>, HIIT, Zumba, Pilates, etc.<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/www.wellnessliving.com\/yoga\/software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Yoga studios<\/a>:<\/strong> Hatha, vinyasa, yin, restorative, etc.<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/www.wellnessliving.com\/music\/software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Music studios<\/a>:<\/strong> Singing, guitar, piano, saxophone, violin, etc.<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/www.wellnessliving.com\/martial-art\/software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Martial arts studios<\/a>:<\/strong> Karate, jujitsu, judo, kung fu, mixed martial arts, boxing, etc.<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/www.wellnessliving.com\/dance\/software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dance studio<\/a>:<\/strong> Ballet, swing, rumba, tap, hip-hop, ballroom, etc.<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/www.wellnessliving.com\/wellness\/software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Wellness centers<\/a>:<\/strong> Mani\/pedi bootcamps, facial workshops, meditation practices, etc.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-give-clients-more-on-demand-value\">Give clients more on-demand value<\/h2>\n\n\n\n<p>Making on-demand videos easy and showing off what you do best will encourage your clients to take part! Offer as much content as you can. Organize it by length, level, and type to make it easy to find. Provide added value with stretching guides and tutorials. And don\u2019t forget to spread the word! Get clients talking about your on-demand content with <a href=\"https:\/\/www.wellnessliving.com\/features\/email-marketing\/?utm_source=blog&amp;utm_medium=click&amp;utm_campaign=all-organize-on-demand-virtual-content\" target=\"_blank\" rel=\"noopener noreferrer\">automated marketing<\/a> and on <a href=\"https:\/\/www.wellnessliving.com\/blog\/ways-boost-social-media-presence\/?utm_source=blog&amp;utm_medium=click&amp;utm_campaign=all-organize-on-demand-virtual-content\" target=\"_blank\" rel=\"noreferrer noopener\">social media<\/a> so you fill your spots and keep building that bottom line.<\/p>\n\n\n\n<p>WellnessLiving\u2019s <a href=\"https:\/\/www.wellnessliving.com\/blog\/benefits-fitvid-on-demand\/?utm_source=blog&amp;utm_medium=click&amp;utm_campaign=all-organize-on-demand-virtual-content\" target=\"_blank\" rel=\"noreferrer noopener\">FitVID on Demand manages it all like a pro<\/a>! With a simple set-up, offer convenient access and flexibility, while controlling who accesses your branded content. With our tools, you\u2019ll use your online content to get your business to the next level.<\/p>\n\n\n\n<p>How else can WellnessLiving help manage your business? <strong><a href=\"https:\/\/www.wellnessliving.com\/features\/virtual-classes\/?utm_source=blog&amp;utm_medium=click&amp;utm_campaign=all-organize-on-demand-virtual-content\" target=\"_blank\" rel=\"noreferrer noopener\">Book a no-commitment demo with\u202fWellnessLiving today to learn more!<\/a><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-organizing-on-demand-virtual-content-faqs\">\u2753 Organizing On-Demand Virtual Content: FAQs \u2753<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1771520843532\"><strong class=\"schema-faq-question\">Why should fitness and wellness studios organize their virtual content systematically?<\/strong> <p class=\"schema-faq-answer\">Systematic organization makes content easier for clients to find and use. When users can quickly access the workouts or classes they want, engagement increases. This reduces frustration and boosts continued participation in your programs.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1771521496200\"><strong class=\"schema-faq-question\">How do I decide which virtual content to offer on demand?<\/strong> <p class=\"schema-faq-answer\">Prioritize content that aligns with client goals, such as beginner basics, specialty classes, and recovery routines. Consider what members request most often. Organize by type, level, or goal so users can choose what fits their needs.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1771521502598\"><strong class=\"schema-faq-question\">What are effective ways to categorize on-demand workouts or classes?<\/strong> <p class=\"schema-faq-answer\">Group content in logical collections, like \u201cStrength,\u201d \u201cFlexibility,\u201d or \u201cWellness.\u201d Use clear labels and search tags to make discovery intuitive. When clients can filter content quickly, they are more likely to watch and rewatch sessions.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1771521517631\"><strong class=\"schema-faq-question\">How can I keep on-demand content fresh and engaging over time?<\/strong> <p class=\"schema-faq-answer\">Update your library regularly with new classes and series. Rotate featured content to highlight variety. Ask for feedback and track view trends to see what resonates. Fresh content keeps members returning and reduces passive churn.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1771521553265\"><strong class=\"schema-faq-question\">What tools help manage and deliver on-demand virtual content effectively?<\/strong> <p class=\"schema-faq-answer\">Use software that supports streaming, playlists, and mobile access. Choose platforms with user accounts and progress tracking so clients can resume where they left off. Integrations with scheduling and billing simplify access for members who use both live and virtual services.<\/p> <\/div> <\/div>\n\n\n\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you taking advantage of all the ways that on-demand video and virtual content can help build your business? What about upping your perceived value, boosting your online presence, building your brand, adding new revenue streams\u2026 Need we say more? Providing your clients with the convenience of accessing your services [&hellip;]<\/p>\n","protected":false},"author":861,"featured_media":15805,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"disable_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[466],"tags":[2275,628,2277,609,2274,2276],"class_list":["post-15798","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-management","tag-branding","tag-business-management","tag-expert-advice","tag-marketing","tag-social-media","tag-software"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v26.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Organize Your On-Demand and Virtual Content<\/title>\n<meta name=\"description\" content=\"Are you organizing your on-demand content like a pro? Get the tools to get noticed online, grow your revenues, fill those classes and build your business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wellnessliving.com\/blog\/organize-on-demand-virtual-content\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Organize Your On-Demand and Virtual Content\" \/>\n<meta property=\"og:description\" content=\"Are you organizing your on-demand content like a pro? Get the tools to get noticed online, grow your revenues, fill those classes and build your business.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.wellnessliving.com\/blog\/organize-on-demand-virtual-content\/\" \/>\n<meta property=\"og:site_name\" content=\"WellnessLiving Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-16T13:15:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-19T19:20:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.wellnessliving.com\/blog\/wp-content\/uploads\/2020\/10\/Blog_How-to-Organize-Your-On-Demand-and-Virtual-Content.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Benjamin Kingston\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Benjamin Kingston\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\/\/www.wellnessliving.com\/blog\/organize-on-demand-virtual-content\/\",\"url\":\"https:\/\/www.wellnessliving.com\/blog\/organize-on-demand-virtual-content\/\",\"name\":\"How to Organize Your On-Demand and Virtual Content\",\"isPartOf\":{\"@id\":\"https:\/\/www.wellnessliving.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.wellnessliving.com\/blog\/organize-on-demand-virtual-content\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.wellnessliving.com\/blog\/organize-on-demand-virtual-content\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.wellnessliving.com\/blog\/wp-content\/uploads\/2020\/10\/Blog_How-to-Organize-Your-On-Demand-and-Virtual-Content.png\",\"datePublished\":\"2020-10-16T13:15:25+00:00\",\"dateModified\":\"2026-02-19T19:20:02+00:00\",\"author\":{\"@id\":\"https:\/\/www.wellnessliving.com\/blog\/#\/schema\/person\/a4c9325df069c1ec21019a9e9e3aa903\"},\"description\":\"Are you organizing your on-demand content like a pro? 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