{"id":17362,"date":"2021-12-21T18:54:44","date_gmt":"2021-12-21T23:54:44","guid":{"rendered":"https:\/\/www.wellnessliving.com\/blog\/?p=17362"},"modified":"2025-10-17T15:35:13","modified_gmt":"2025-10-17T19:35:13","slug":"watch-dream-2021-on-demand-wellnesslivings-virtual-summit-for-fitness-wellness-professionals","status":"publish","type":"post","link":"https:\/\/www.wellnessliving.com\/blog\/watch-dream-2021-on-demand-wellnesslivings-virtual-summit-for-fitness-wellness-professionals\/","title":{"rendered":"DREAM 2021 On Demand &#8211; Virtual Summit for Fitness and Wellness"},"content":{"rendered":"\n<p>Our first annual<strong> <a href=\"https:\/\/dream.wellnessliving.com\/\" target=\"_blank\" rel=\"noopener\">DREAM Virtual Summit for fitness &amp; wellness professionals<\/a><\/strong> was a huge success. We couldn\u2019t have made DREAM a reality without the support of the entire WellnessLiving community.<\/p>\n\n\n\n<p>From beginning to end, it truly was an event to remember, with an amazing all-star panel of 14 speakers and four incredible sessions of practical advice. You even got to connect with like-minded entrepreneurs in the industry.<\/p>\n\n\n\n<p>Hosted by Julian Barnes\u2014Co-Founder and CEO of Boutique Fitness Solutions (BFS)\u2014everyone had a blast throughout the jam-packed afternoon of fun, education, and networking.<\/p>\n\n\n\n<p>DREAM featured many of the top thought leaders and innovators in the fitness &amp; wellness industry, providing you with tips, insight, and inspiration to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Evolve you and your business.<\/li>\n\n\n\n<li>Expand your marketing\/sales mindset.<\/li>\n\n\n\n<li>Build and manage a successful team.<\/li>\n\n\n\n<li>Run a hybrid business that stands out from your competitors.<\/li>\n<\/ul>\n\n\n\n<p>What are the best memories etched from the event? Let\u2019s take a quick look back at DREAM and what you need to know from each session.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-abc-availability-building-connection-how-our-industry-can-do-better\">ABC: Availability, Building, Connection. How Our Industry Can Do Better<\/h2>\n\n\n\n<p>We kicked things off with Emma Barry, the Co-Founder of Good Soul Hunting. To recap, Emma taught us:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How availability can evolve you and your business.<\/li>\n\n\n\n<li>Why building upon lessons learned from industry leaders is important.<\/li>\n\n\n\n<li>What connection, support, and investing in yourself can mean to the success of your business.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-mindset-to-measured-results-a-360-view-of-sales-amp-marketing\">Mindset to Measured Results\u2014A 360\u00b0 View of Sales &amp; Marketing<\/h2>\n\n\n\n<p>Next up Julian moderated a panel of sales and marketing experts that included:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Beth Bishop\u2014the founder of The Phoenix Effect<\/li>\n\n\n\n<li>KK Hart\u2014CEO of Hart Marketing &amp; Communications<\/li>\n\n\n\n<li>Josh Biro\u2014Founder of Yogapreneur Collective<\/li>\n\n\n\n<li>Lise Kuecker\u2014CEO of Studio Grow<\/li>\n<\/ul>\n\n\n\n<p>All in attendance were able to walk away with strategies to:<\/p>\n\n\n\n<p>\u2705 Shift toward a simple and impactful marketing mindset.<\/p>\n\n\n\n<p>\u2705 Execute a solid game plan for lead generation and client retention.<\/p>\n\n\n\n<p>\u2705 Build a roadmap to create strong sales processes and reduce churn.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-building-amp-managing-a-team-in-a-post-hustle-culture-world\">Building &amp; Managing a Team in a Post\u2014\u201dHustle Culture\u201d World.<\/h2>\n\n\n\n<p>Managing a team is all about leadership, and we had the best leadership and management experts in the fitness &amp; wellness industry. The moderator of this session was Ava Taylor\u2014the Founder and Chief Catalyst of Yama Talent. Others on the panel were:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Jennifer Maanavi\u2014the CEO and Co-Founder of Physique 57<\/li>\n\n\n\n<li>Sean Greeley\u2014the Founder and CEO of NPE<\/li>\n\n\n\n<li>Diva Richards\u2014the CEO and Founder of the Hard Work No Excuses brand and the motivational Do Work Method Program<\/li>\n<\/ul>\n\n\n\n<p>This session helped you get clear on your role as a business owner. What else did you learn?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What staff roles are important to your business?<\/li>\n\n\n\n<li>How to set your team up for success in the onboarding process.<\/li>\n\n\n\n<li>How to ensure you\u2019re leading and creating the best culture for your business.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-client-experience-of-tomorrow-hybrid-hyper-personalized-amp-highly-unique\">The Client Experience of Tomorrow\u2014Hybrid, Hyper-Personalized &amp; Highly Unique<\/h2>\n\n\n\n<p>A virtual summit is not complete without talking about a virtual business. Our expert panelists then dug into how to create a hybrid experience that\u2019s unique for your community. Billy Polson\u2014the Founder of DAKADI Fitness and The Business Movement\u2014moderated a panel that included:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Shay &amp; Barry Kostabi\u2014the Founders of Fitness Career Mastery<\/li>\n\n\n\n<li>Krishea Holloway\u2014the President of Curves North America and Oceania<\/li>\n\n\n\n<li>Adam Zeitsiff\u2014the President and CEO of Intelivideo and National Health and Fitness Alliance (NHFA) Advisory Board Member<\/li>\n<\/ul>\n\n\n\n<p>What are key takeaways from this session?<\/p>\n\n\n\n<p>\u2705 A connection to your Unique Selling Proposition (USP).<\/p>\n\n\n\n<p>\u2705 Inspiration and insight to make your member experience unforgettable.<\/p>\n\n\n\n<p>\u2705 A solid understanding of why your business needs a hybrid offering.<\/p>\n\n\n\n<p><strong>Bonus:<\/strong> an exclusive sneak peek at WellnessLiving\u2019s 2022 roadmap<\/p>\n\n\n\n<p>Missed WellnessLiving&#8217;s 2021 DREAM Summit? Want to live DREAM all over again? Watch DREAM 2021 On Demand NOW!<\/p>\n\n\n\n<div id=\"zf_div_LgFncMtxHIAesZKcKdtyA5RjSwq1h6D7tvtaK-ihqXU\">&nbsp;<\/div>\n\n\n\n<p><script type=\"text\/javascript\">(function() {<br \/>\ntry{<br \/>\nvar f = document.createElement(\"iframe\");<br \/>\nf.src = 'https:\/\/forms.zohopublic.com\/zohoryan542\/form\/WatchOnDemandDREAM2021SUMMIT\/formperma\/LgFncMtxHIAesZKcKdtyA5RjSwq1h6D7tvtaK-ihqXU?zf_rszfm=1';<br \/>\nf.style.border=\"none\";<br \/>\nf.style.height=\"991px\";<br \/>\nf.style.width=\"90%\";<br \/>\nf.style.transition=\"all 0.5s ease\";<br \/>\nvar d = document.getElementById(\"zf_div_LgFncMtxHIAesZKcKdtyA5RjSwq1h6D7tvtaK-ihqXU\");<br \/>\nd.appendChild(f);<br \/>\nwindow.addEventListener('message', function (){<br \/>\nvar evntData = event.data;<br \/>\nif( evntData && evntData.constructor == String ){<br \/>\nvar zf_ifrm_data = evntData.split(\"|\");<br \/>\nif ( zf_ifrm_data.length == 2 ) {<br \/>\nvar zf_perma = zf_ifrm_data[0];<br \/>\nvar zf_ifrm_ht_nw = ( parseInt(zf_ifrm_data[1], 10) + 15 ) + \"px\";<br \/>\nvar iframe = document.getElementById(\"zf_div_LgFncMtxHIAesZKcKdtyA5RjSwq1h6D7tvtaK-ihqXU\").getElementsByTagName(\"iframe\")[0];<br \/>\nif ( (iframe.src).indexOf('formperma') > 0 && (iframe.src).indexOf(zf_perma) > 0 ) {<br \/>\nvar prevIframeHeight = iframe.style.height;<br \/>\nif ( prevIframeHeight != zf_ifrm_ht_nw ) {<br \/>\niframe.style.height = zf_ifrm_ht_nw;<br \/>\n}<br \/>\n}<br \/>\n}<br \/>\n}<br \/>\n}, false);<br \/>\n}catch(e){}<br \/>\n})();<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our first annual DREAM Virtual Summit for fitness &amp; wellness professionals was a huge success. We couldn\u2019t have made DREAM a reality without the support of the entire WellnessLiving community. From beginning to end, it truly was an event to remember, with an amazing all-star panel of 14 speakers and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":17372,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"disable_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[466],"tags":[628,2277,609,2311,2276],"class_list":["post-17362","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-management","tag-business-management","tag-expert-advice","tag-marketing","tag-mobile-apps","tag-software"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v26.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Watch DREAM 2021 On Demand - WellnessLiving&#039;s Virtual Summit<\/title>\n<meta name=\"description\" content=\"Our DREAM Virtual Summit for fitness &amp; wellness professionals was a huge success. We couldn\u2019t have made DREAM a reality without your support.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wellnessliving.com\/blog\/watch-dream-2021-on-demand-wellnesslivings-virtual-summit-for-fitness-wellness-professionals\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DREAM 2021 On Demand &#8211; Virtual Summit for Fitness and Wellness\" \/>\n<meta property=\"og:description\" content=\"Our DREAM Virtual Summit for fitness &amp; wellness professionals was a huge success. 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