{"id":19964,"date":"2023-09-14T11:00:15","date_gmt":"2023-09-14T15:00:15","guid":{"rendered":"https:\/\/www.wellnessliving.com\/blog\/?p=19964"},"modified":"2026-03-18T10:24:18","modified_gmt":"2026-03-18T14:24:18","slug":"stretch-health-canada-expands-horizons","status":"publish","type":"post","link":"https:\/\/www.wellnessliving.com\/blog\/stretch-health-canada-expands-horizons\/","title":{"rendered":"Stretch Health Canada Expands Horizons with WellnessLiving&#8217;s Platform"},"content":{"rendered":"\n<p>As the Founder and President of Stretch Health Canada, stretch therapy evangelist Rui Saraiva is transforming lives, one stretch at a time.<\/p>\n\n\n\n<p>Not your typical lotion-and-linen relaxation massage, this fusion of massage, stretching, and fascial work is helping thousands of Canadians eliminate chronic pain, restore flexibility, and improve their health.<\/p>\n\n\n\n<p>Rui is taking the fitness industry by storm, with four locations across Ontario, including two in London, one in Kitchener-Waterloo, and one in Toronto. WellnessLiving has been the perfect platform to support this growing enterprise, and Rui has taken full advantage of every tool and support available.<\/p>\n\n\n\n<p>WellnessLiving CEO and Co-Founder, Len Fridman, visited Stretch Health Canada as part of his CEO Tour to learn Rui\u2019s inspiring story and how WellnessLiving helped stretch this clinic to its full potential.<\/p>\n\n\n\n<p>Despite a pandemic and economic uncertainty, Stretch Health Canada tripled their revenue thanks to WellnessLiving\u2019s virtual tools, lead-capturing capabilities, streamlined booking flow, AI-powered solutions, and much more. Read on to discover how!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-takeaways\">Key takeaways: <\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Stretch Health Canada grew to four locations by offering specialized one-on-one stretch therapy for pain relief and mobility.<\/li>\n\n\n\n<li>Community outreach and hands-on experiences helped convert first-time visitors into long-term members.<\/li>\n\n\n\n<li>Using <a href=\"https:\/\/www.wellnessliving.com\/features\/virtual-classes\/\" target=\"_blank\" rel=\"noreferrer noopener\">virtual tools, automation, and streamlined booking<\/a> helped the business triple revenue and improve conversions.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-stretch-health-canada-at-a-glance\">Stretch Health Canada at a Glance<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><span class=\"TextRun MacChromeBold SCXW45185912 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW45185912 BCX0\" data-ccp-parastyle=\"No Spacing\">\ud83d\udccd<\/span><\/span>Locations: <\/strong>London (two) and Kitchener-Waterloo (one), Toronto (one), Ontario, Canada<\/li>\n\n\n\n<li><strong><span class=\"TextRun MacChromeBold SCXW45185912 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW45185912 BCX0\" data-ccp-parastyle=\"No Spacing\">\ud83d\udccd<\/span><\/span>Business Name:<\/strong> Stretch Health Canada (appointment-based business)<\/li>\n\n\n\n<li><strong><span class=\"TextRun MacChromeBold SCXW45185912 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW45185912 BCX0\" data-ccp-parastyle=\"No Spacing\">\ud83d\udccd<\/span><\/span>Business Owner:<\/strong> Rui (pronounced \u201cRoo-ee\u201d) Saraiva, Founder and President<\/li>\n\n\n\n<li><strong><span class=\"TextRun MacChromeBold SCXW45185912 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW45185912 BCX0\" data-ccp-parastyle=\"No Spacing\">\ud83d\udccd<\/span><\/span>Website: <\/strong><a href=\"https:\/\/stretchhealth.ca\/\" target=\"_blank\" rel=\"noopener\"><strong>https:\/\/stretchhealth.ca\/<\/strong><\/a><\/li>\n\n\n\n<li><strong><span class=\"TextRun MacChromeBold SCXW45185912 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW45185912 BCX0\" data-ccp-parastyle=\"No Spacing\">\ud83d\udccd<\/span><\/span>Business Size:<\/strong> Large<\/li>\n\n\n\n<li><strong><span class=\"TextRun MacChromeBold SCXW45185912 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW45185912 BCX0\" data-ccp-parastyle=\"No Spacing\">\ud83d\udccd<\/span><\/span>Joined <\/strong><strong>WellnessLiving Date: <\/strong>July 8, 2019<\/li>\n\n\n\n<li><strong><span class=\"TextRun MacChromeBold SCXW45185912 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW45185912 BCX0\" data-ccp-parastyle=\"No Spacing\">\ud83d\udccd<\/span><\/span>Switched From: <\/strong>Mindbody<\/li>\n\n\n\n<li><strong><span class=\"TextRun MacChromeBold SCXW45185912 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW45185912 BCX0\" data-ccp-parastyle=\"No Spacing\">\ud83d\udccd<\/span><\/span>Active Subscriptions: <\/strong>Professional Plan ; White Label Achieve Client App ; FitLIVE \u2013 Zoom Integration ; FitVID on Demand<\/li>\n<\/ul>\n\n\n\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/32LtUHqciWc?si=-WvF36Ln4n5qsJ9j\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-meet-rui-saraiva-founder-and-president\">Meet Rui Saraiva, Founder and President<\/h2>\n\n\n\n<p>At 20 years old, Rui was headed down a dark path and found himself standing in front of a judge, criminally charged on two counts. Yep, it sounds like a movie plot, but this was real life for Rui.<\/p>\n\n\n\n<p>This is where things get interesting. Rui didn\u2019t just do a 180-degree turn; he did a full-on pirouette.<\/p>\n\n\n\n<p>\u201cThat whole situation? It was like a slap in the face, telling me, \u2018Hey buddy, it\u2019s time to smarten up and make something of myself,\u201d explains Rui, who would go on to airborne infantry training in the Canadian Armed Forces. He later graduated from the highly competitive Firefighter Education &amp; Training program at Humber College, where he was designated Platoon Leader.<\/p>\n\n\n\n<p>It\u2019s as if Rui unearthed a hidden gem within himself, not only to improve his own life but also to inspire others to discover their own inner strength. That drive to achieve something greater led him to develop a passion for fitness and become a caring personal trainer.<\/p>\n\n\n\n<p>And, boy, did Rui find his calling. He dove deep into studying mobility assessment protocols and techniques. Then, at Canfitpro Global Conference &amp; Trade Show in Toronto, he completed a hands-on fascial stretch therapy (FST) certification.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cI was completely hooked,\u201d says Rui. \u201cIt was the coolest thing I had ever seen, and I wondered why more people don\u2019t know about it. I went down a rabbit hole to learn everything I could about this fascinating modality. While stretching is often a piece of a fitness program that\u2019s often neglected, it\u2019s the most important to maintain mobility, flexibility, and overall function.\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>Rui started using his new techniques with clients in the gym, blending 1:1 stretch therapy into training sessions, and received more than a few interested inquiries from gym members.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tell-us-the-story-of-how-stretch-health-canada-started\">Tell us the story of how Stretch Health Canada started<\/h2>\n\n\n\n<p>\u201cThe crazy thing for me was the discovery that people are willing to pay money for a professional to stretch them because they know they\u2019re not going to stretch on their own,\u201d says Rui. \u201cThat\u2019s when BAM, a light bulb went off, and I thought this thing could be big. I envisioned running a team at a stretch therapy clinic or even a whole chain of clinics!\u201d<\/p>\n\n\n\n<p>Rui advanced through all levels of stretch therapy training and returned to school for his registered massage therapy (RMT) certification. That was a real game-changer. The RMT designation expanded accessibility for stretch therapy, allowing clients to use their extended health benefits towards treatments.<\/p>\n\n\n\n<p>Fast forward to 2019, and Rui went from dreamer to doer. He kick-started Stretch Health Canada, enlisting the help of his RMT pals and renting a tiny space within a physiotherapy clinic. But that was just the beginning. Guess what? Stretch Health Canada exploded into not one, not two, but FOUR locations in Ontario\u2014two in London, one in Kitchener-Waterloo, and another in Toronto.<\/p>\n\n\n\n<p>\u201cAmazingly, we\u2019re still in our infancy stage,\u201d Rui confesses. \u201cNot many people know we exist, or what we really do. I could tell them: we focus on 1:1 stretch therapy to help with chronic pain and mobility, and most people still can\u2019t conceptualize what that actually means. So, our philosophy for generating leads is a simple phrase: Bodies on tables.\u201d<\/p>\n\n\n\n<p>To help get more bodies on tables, Stretch Health Canada participates in numerous community events, festivals, workshops, and lunch-and-learn seminars.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-does-stretch-health-canada-offer\">What does Stretch Health Canada offer?<\/h2>\n\n\n\n<p>At Stretch Health Canada, clients can purchase three-, six-, and 12-month memberships, allowing them to come in at their preferred frequency, such as once or twice a week, or every other week.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cCommunity outreach is a huge component of what we do,\u201d Rui says. \u201cOnce you experience the session, all the dots start to connect, and many people end up booking a stretch session, convert to long-term members, and later even refer friends and family. So, our number one conversion strategy: get those bodies on tables.\u201d<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-did-stretch-health-canada-switch-to-wellnessliving\">Why did Stretch Health Canada switch to WellnessLiving?<\/h2>\n\n\n\n<p>Before opening their doors, Stretch Health Canada initially teamed up with Mindbody, but within weeks, Rui realized he wasn\u2019t happy with them. His patience wore thin due to a frustrating onboarding process, prompting Rui to explore other options.<\/p>\n\n\n\n<p>As a member of <a href=\"https:\/\/www.npefitness.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Net Profit Explosion (NPE) Fitness<\/a>, a leading fitness business coaching company, Rui discovered WellnessLiving and was immediately impressed with the transition.<\/p>\n\n\n\n<p>\u201cWe hadn\u2019t yet opened our doors and needed to get set up on our new system as quickly as possible,\u201d Rui explains. \u201cFortunately, the switch to WellnessLiving was a very good experience with a smooth onboarding process. From our appointments to memberships and booking flow, all our data was safely migrated.\u201d<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-booking-flow-for-appointments\">Booking Flow for Appointments<\/h4>\n\n\n\n<p>Because a vast majority of his clients utilize their health benefits towards stretch treatments, Rui needed a way to streamline the <a href=\"https:\/\/www.wellnessliving.com\/features\/online-booking\/\" target=\"_blank\" rel=\"noreferrer noopener\">booking process<\/a>.<\/p>\n\n\n\n<p>Right now, Stretch Health Canada offers three booking options, allowing clients to book through their physio benefits, massage therapy benefits, or no benefits. This process allows them to schedule the client with the right practitioner based on a specific appointment type.<\/p>\n\n\n\n<p>Whether on the <a href=\"https:\/\/www.wellnessliving.com\/features\/build-presence-page\/\" target=\"_blank\" rel=\"noreferrer noopener\">Client Web App<\/a>, <a href=\"https:\/\/www.wellnessliving.com\/features\/achieve\/\" target=\"_blank\" rel=\"noreferrer noopener\">Achieve Client App<\/a>, or <a href=\"https:\/\/www.wellnessliving.com\/features\/reserve-with-google\/\" target=\"_blank\" rel=\"noreferrer noopener\">Reserve with Google<\/a>, WellnessLiving provides Stretch Health Canada clients with multiple options to book appointments.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-consistent-support\">Consistent Support<\/h4>\n\n\n\n<p>Rui says that while you can have the best features and benefits, the first question he asks before partnering with a company is, \u201cHow is your Customer Support Team?\u201d<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cWellnessLiving\u2019s robust support system means everything to us,\u201d says Rui. \u201cThe attention and focus on customer care is outstanding, and I feel like they make my business a priority. Whenever I need them, I can get them on the phone quickly or get an email response in a timely manner. I know that in any circumstance, they have our back.\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>Another major factor that stood out for Rui is how WellnessLiving aligns with Stretch Health Canada\u2019s core values, including striving for excellence and consistent improvement.<\/p>\n\n\n\n<p>\u201cLike us, WellnessLiving is constantly listening to customers. I love how they always work to better the software, whether that\u2019s streamlining the user interface, enhancing the look and feel, improving the booking flow, or adding new integrations and automations,\u201d says Rui. \u201cI appreciate, too, that I can participate in user testing, ask questions, view the product roadmap, and make requests for features or enhancements I want to see built, right on the <a href=\"https:\/\/community.wellnessliving.com\/page\/home\/\" target=\"_blank\" rel=\"noreferrer noopener\">Community Forum<\/a>.\u201d<\/p>\n\n\n\n<p>In addition, Rui utilizes WellnessLiving\u2019s many educational resource hubs, including the <a href=\"https:\/\/help.wellnessliving.com\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\">Knowledge Base<\/a>, <a href=\"https:\/\/www.wellnessliving.com\/blog\/\">blog<\/a>, and <a href=\"https:\/\/www.wellnessliving.com\/blog\/webinars\/\" target=\"_blank\" rel=\"noreferrer noopener\">webinars<\/a>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-virtual-tools-fitlive-amp-fitvid-on-demand\">Virtual Tools\u2014FitLIVE &amp; FitVID on Demand<\/h4>\n\n\n\n<p>When the pandemic first hit, Stretch Health Canada immediately implemented solutions to help their clients through the difficult time while enhancing their offerings with \u00a0WellnessLiving\u2019s virtual tools\u2014a video library, <a href=\"https:\/\/www.wellnessliving.com\/features\/fitvid\/\" target=\"_blank\" rel=\"noreferrer noopener\">FitVID on Demand<\/a>, and their Zoom integration, now called <a href=\"https:\/\/www.wellnessliving.com\/features\/fitlive\/\" target=\"_blank\" rel=\"noreferrer noopener\">FitLIVE<\/a>.<\/p>\n\n\n\n<p>As a result, Stretch Health Canada jumped from an average of 68% conversions of initial assessments into long-term memberships to a whopping 90%. Rui credits the spike to two key changes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>#1:<\/strong> Offering a money-back guarantee.<\/li>\n\n\n\n<li><strong>#2:<\/strong> Adding a Stretch Health PLUS Membership to their offerings, which included in-person and virtual classes, 1:1 stretching sessions, and free access to an on-demand video library.<\/li>\n<\/ul>\n\n\n\n<p>It became the perfect formula for assigning homework to clients. Rui and his staff would offer interactive virtual stretching classes, but they also recorded instructional videos on how to properly stretch or perform specific exercises, assigning them to clients to perform at home.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cFitLIVE and FitVID on Demand allowed us to take our business to a whole new level. We created a sense of urgency. After their assessment, if they signed up for a Stretch Health PLUS Membership, they\u2019d get free access to our video library,\u201d says Rui. \u201cThe funny thing is, we tripled our revenue at this time,\u201d says Rui. \u201cWe had plateaued around $10,000 per month prior to COVID, but in the months that followed, we grew to around $35,000 per month, which we didn\u2019t expect at all!\u201d<\/p>\n<\/blockquote>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-lead-capture-widget-amp-email-nurturing-campaigns\">Lead Capture Widget &amp; Email Nurturing Campaigns<\/h4>\n\n\n\n<p>With WellnessLiving\u2019s <a href=\"https:\/\/help.wellnessliving.com\/en\/articles\/9113653-lead-capture-widget\" target=\"_blank\" rel=\"noreferrer noopener\">Lead Capture Widget<\/a>, Rui conveniently collects new lead information with a form embedded right from Stretch Health Canada\u2019s website. When prospects fill out the form, all the info, like their name, address, and email, is automatically saved and stored in a new client profile.<\/p>\n\n\n\n<p>Rui can then automate his client communication and sales funnel with WellnessLiving\u2019s <a href=\"https:\/\/www.wellnessliving.com\/features\/email-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">built-in marketing suite<\/a>. For instance, when someone subscribes to Stretch Health Canada\u2019s email newsletter, a sequence of emails is triggered to engage and nurture each stage of the client journey, fostering deeper connections.<\/p>\n\n\n\n<p><strong>Fact:<\/strong> WellnessLiving customers have reported 78% more leads after implementing our lead capture form and lead nurture email.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-elevate-staff-app-amp-staff-management\">Elevate Staff App &amp; Staff Management<\/h4>\n\n\n\n<p>With four busy locations, Stretch Health Canada needed an efficient solution for staff members to manage clients, so the <a href=\"https:\/\/www.wellnessliving.com\/features\/elevate-page\/\" target=\"_blank\" rel=\"noreferrer noopener\">Elevate Staff App<\/a> has come in handy.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cOur staff loves Elevate, and it makes their life so much easier,\u201d says Rui. \u201cIt\u2019s been their go-to tool for completing SOAP [subjective, objective, assessment, and plan] notes for the client\u2019s chart. In addition, the app has been great for viewing the schedule, communicating with clients, and booking a session for new clients, especially at events, workshops, and seminars.\u201d<\/p>\n<\/blockquote>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-white-label-achieve-client-app\">White Label Achieve Client App<\/h4>\n\n\n\n<p>Mobile apps are the number one place clients interact with businesses. <a href=\"https:\/\/www.wellnessliving.com\/features\/achieve\/\" target=\"_blank\" rel=\"noreferrer noopener\">The White Label Achieve Client App<\/a> is a game-changing tool for appointment-based companies, such as Stretch Health Canada, saving them countless hours in administrative work booking, confirming, or rescheduling hundreds of clients. The app also sends notification reminders before an appointment.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cDownloading our app is mandatory and an essential part of our intake process,\u201d says Rui. \u201cThe best part of the app is it gives our clients the freedom and autonomy to book their sessions and manage their own schedule. We don\u2019t have to do it for them, and that\u2019s a big time-saver for us.\u201d<\/p>\n<\/blockquote>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-customer-reviews\">Customer Reviews<\/h4>\n\n\n\n<p><a href=\"https:\/\/www.wellnessliving.com\/features\/customer-reviews\/\" target=\"_blank\" rel=\"noreferrer noopener\">Clients can easily write reviews<\/a> about their experience at Stretch Health Canada on the Achieve Client App, right from their mobile device. With the <a href=\"https:\/\/help.wellnessliving.com\/en\/articles\/9020112-review-widget\" target=\"_blank\" rel=\"noreferrer noopener\">Review Widget<\/a>, Stretch Health Canada can then highlight 5-star reviews on their website\u2019s homepage.<\/p>\n\n\n\n<p>\u201cWellnessLiving\u2019s customer review feature gives us the perfect boost to our credibility, while streamlining the process of requesting reviews after client appointments, monitoring when they come in, and responding to them,\u201d says Rui. \u201cWe\u2019re also able to address negative reviews and showcase the best ones on our website. It\u2019s definitely helped our reputation!\u201d<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-advanced-reporting\">Advanced Reporting<\/h4>\n\n\n\n<p>Rui spends a lot of time within the <a href=\"https:\/\/www.wellnessliving.com\/features\/advanced-reporting\/\" target=\"_blank\" rel=\"noreferrer noopener\">custom dashboard, analyzing reports<\/a> and tracking sales, revenue, memberships, attendance, payroll, and more at a quick glance to view how his business is performing.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cI love the breakdown of how much money is coming in each month, from our three-, six-, and 12-month membership plans,\u201d says Rui. \u201cI can also see exactly how much revenue is being processed through the system, in one convenient spot.\u201d<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-isaac-ai-churn-risk-report\">Isaac AI Churn Risk Report<\/h3>\n\n\n\n<p><a href=\"https:\/\/help.wellnessliving.com\/en\/articles\/9655038-memberships-report\" target=\"_blank\" rel=\"noreferrer noopener\">The Memberships Report<\/a> allows Stretch Health Canada to track memberships that are about to expire and are up for renewal. The stretch clinic will then offer a maintenance program or another membership that fits their clients\u2019 needs.<\/p>\n\n\n\n<p>But, before it comes to that point, the <a href=\"https:\/\/www.wellnessliving.com\/features\/isaac\/\" target=\"_blank\" rel=\"noreferrer noopener\">Isaac AI Churn Risk Report<\/a> works wonders to pinpoint whether their clients might decide to cancel their membership. At the start of each month, Isaac provides a detailed Churn Risk Report that identifies clients at risk of leaving within the next 30 days. This prompts Rui to call or reach out via SMS or email.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cIt doesn\u2019t matter how many new leads you\u2019re bringing in and converting each month\u2014 if you\u2019re losing clients on a regular basis that means you have leaky holes in your bucket,\u201d says Rui. \u201cIsaac is the perfect solution to plug those holes, allowing us to check in and support our clients. We ask how they\u2019re doing and gather feedback to ensure they\u2019re happy and we\u2019re delivering a top-tier experience for them.\u201d<\/p>\n<\/blockquote>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-rewards-program\">Rewards Program<\/h4>\n\n\n\n<p>Referrals and word-of-mouth are a big part of how Stretch Health Canada generates new leads. What\u2019s great about WellnessLiving\u2019s <a href=\"https:\/\/www.wellnessliving.com\/features\/rewards\/\" target=\"_blank\" rel=\"noreferrer noopener\">loyalty rewards program<\/a> is that a referral system is built right in. So, Stretch Health Canada promotes the rewards to their clients every chance they get.<\/p>\n\n\n\n<p>\u201cWe send messages through email and videos, letting them know how they can earn reward points with us,\u201d says Rui. \u201cIt\u2019s just our way to say thank you for the referrals, reviews, purchases, referring friends and family, leaving a review, sharing their experience on social media, and more.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-does-receiving-the-standwithstudios-grant-mean-to-you\">What does receiving the #StandwithStudios Grant mean to you?<\/h2>\n\n\n\n<p>After being selected as a winner in March 2023, the #StudiowithStudios Grant Program provided Rui with the tools, support, and resources to take Stretch Health Canada to the next level.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cI was blown away and I wasn\u2019t expecting to win,\u201d explains Rui. \u201cHowever, the grant has had a lasting impact on our growth, allowing us to open a new clinic location in Toronto and help more people transform their health with the transformative power of stretch therapy. So, that\u2019s been huge for us! Thank you, WellnessLiving.\u201d<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-ready-for-a-software-upgrade\">Ready for a software upgrade?<\/h2>\n\n\n\n<p>If you\u2019re on the hunt for a new software solution, Rui says the choice is obvious.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cCompared to other software providers, WellnessLiving comes out on top every time,\u201d exclaims Rui. \u201cThe depth of functionality and customization is incredible, with each feature configured completely to fit our branding, booking flow, and other business needs. Additionally, they\u2019re consistently improving to ensure your business is set up powerfully. In my opinion, it\u2019s no contest\u2014WellnessLiving is light years ahead of the competition! Needless to say, anytime I can, I\u2019m happy to recommend WellnessLiving.\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>Rui is also a big fan of WellnessLiving\u2019s <a href=\"https:\/\/www.wellnessliving.com\/partner-program\/\" target=\"_blank\" rel=\"noreferrer noopener\">Partner Program<\/a>. He earns a $500 bonus check, plus $20 a month for the lifetime of every referral that subscribes to our Business Plan. \u201cI\u2019m happy to spread the positive feedback to my large network of physiotherapists, osteopaths, and chiropractors, and anything I earn is a bonus!\u201d<\/p>\n\n\n\n<p>Are you ready to go from stress to success with WellnessLiving\u2019s all-in-one platform? Discover firsthand how WellnessLiving helps fitness businesses streamline operations and boost revenue by up to 57%. <\/p>\n\n\n\n<p><strong><a href=\"https:\/\/www.wellnessliving.com\/fitness\/software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Book a demo today.<\/a><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-stretch-therapy-business-growth-amp-operations-faqs\">\u2753 Stretch Therapy Business Growth &amp; Operations FAQs \u2753<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1773843504437\"><strong class=\"schema-faq-question\">How can niche wellness services attract new clients effectively?<\/strong> <p class=\"schema-faq-answer\">Focus on experiential marketing that allows clients to try the service. Demonstrations and trial sessions help clients understand unfamiliar treatments. Community events and workshops can increase local awareness. First-hand experience often leads to higher conversion rates.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1773843516931\"><strong class=\"schema-faq-question\">What strategies help convert first-time visitors into long-term members?<\/strong> <p class=\"schema-faq-answer\">Offer structured memberships that encourage consistent visit frequency. Provide clear recommendations after initial assessments to guide client plans. Follow up with personalized communication after first sessions. Strong onboarding increases the likelihood of long-term commitment.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1773843529460\"><strong class=\"schema-faq-question\">How can wellness businesses scale from one location to multiple sites?<\/strong> <p class=\"schema-faq-answer\">Standardize service delivery, pricing, and client experience across all locations. Build a strong team with trained practitioners and clear processes. Use centralized systems to manage bookings and reporting. Consistency supports smoother expansion and brand growth.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1773843545455\"><strong class=\"schema-faq-question\">What role does technology play in expanding a wellness business?<\/strong> <p class=\"schema-faq-answer\">Integrated platforms can streamline booking, payments, and client communication. Automation reduces administrative workload as the business grows. Virtual tools can extend services beyond physical locations. These systems support scalability and operational efficiency.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1773843558676\"><strong class=\"schema-faq-question\">How can wellness businesses improve conversion rates from consultations?<\/strong> <p class=\"schema-faq-answer\">Use clear service explanations during consultations to build client understanding. Offer tailored treatment plans based on individual needs. Providing flexible booking and follow-up options encourages commitment. Higher conversion rates often result from a structured client journey.<\/p> <\/div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>As the Founder and President of Stretch Health Canada, stretch therapy evangelist Rui Saraiva is transforming lives, one stretch at a time. Not your typical lotion-and-linen relaxation massage, this fusion of massage, stretching, and fascial work is helping thousands of Canadians eliminate chronic pain, restore flexibility, and improve their health. [&hellip;]<\/p>\n","protected":false},"author":861,"featured_media":19967,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"disable_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[465],"tags":[2275,628,15034,2310,2277,2281,609,2311,2276],"class_list":["post-19964","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","tag-branding","tag-business-management","tag-case-studies","tag-client-retention","tag-expert-advice","tag-industry-trends","tag-marketing","tag-mobile-apps","tag-software"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v26.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Stretch Health Canada Expands Horizons - WellnessLiving<\/title>\n<meta name=\"description\" content=\"Len Fridman visited Stretch Health Canada to learn about Rui Saraiva and how 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