{"id":2971,"date":"2017-07-11T18:33:05","date_gmt":"2017-07-11T18:33:05","guid":{"rendered":"\/knowledge-sharing\/?p=2971"},"modified":"2026-03-03T19:49:45","modified_gmt":"2026-03-04T00:49:45","slug":"your-new-online-store","status":"publish","type":"post","link":"https:\/\/www.wellnessliving.com\/blog\/your-new-online-store\/","title":{"rendered":"Learn What to Sell (And How) With Your New Online Store"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">You are good at what you do. That\u2019s why you\u2019re in business! Whether it\u2019s operating a gym, running a massage studio, or teaching dance lessons, you\u2019re a master of your trade. But, retail? That\u2019s a whole other ballgame. But it\u2019s one you shouldn\u2019t be missing out on. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">With the fitness food and beverage industry seeing <\/span><a href=\"http:\/\/www.strategyr.com\/Sports_Nutrition_Foods_and_Drinks_Market_Report.asp#sthash.A6b5H5OA.dpbs\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">consistent growth<\/span><\/a><span style=\"font-weight: 400;\"> in past years, and fitness clothing showing a similar pattern, now\u2019s a better time than ever to stock up on merchandise at your wellness business. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Maybe you\u2019re hesitant to offer retail at your business, or maybe you\u2019ve got some stuff in the lobby, but you haven\u2019t taken the next step of building out your online store. But with WellnessLiving, it\u2019s easier than ever to get the retail side of your business off the ground and bring in regular cash flow. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Imagine how much revenue you could bring in if your studio were open 3-4 hours longer each day. With an online store, clients can make purchases anytime, anywhere, which can bring in more revenue for your business without you having to lift a finger. <\/span><\/p>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><div class=\"custom-yoast-toc-title\">4 Quick steps to getting your retail store off the ground:<\/div><ul><li><a href=\"#h-supply-the-right-stuff\" data-level=\"2\">Supply the Right Stuff<\/a><\/li><li><a href=\"#h-make-it-easy-to-buy\" data-level=\"2\">Make It Easy to Buy<\/a><\/li><li><a href=\"#h-go-mobile\" data-level=\"2\">Go Mobile<\/a><\/li><li><a href=\"#h-promote-your-merchandise\" data-level=\"2\">Promote Your Merchandise<\/a><\/li><li><a href=\"#h-launching-your-online-store-faqs\" data-level=\"2\">\u2753 Launching Your Online Store: FAQs \u2753<\/a><\/li><\/ul><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-supply-the-right-stuff\">Supply the Right Stuff<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Before building out your online store with WellnessLiving, you\u2019re going to need to decide what you want to sell. Understanding what your clients want can be as easy as asking! Ask clients what products would be helpful to provide or what kind of gear they\u2019d want to wear. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Talk with your team, as well. You and your team are experts in the wellness industry, so it\u2019s likely you\u2019re recommending certain supplements or products to help your clients live a well-rounded, healthy lifestyle. For example, if you\u2019re a massage studio, you may find yourself regularly recommending specific essential oils or foam rollers. If you offer those products on your online store, you make it even easier for your clients to purchase them, and you can benefit from the transaction as well.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-make-it-easy-to-buy\">Make It Easy to Buy<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">In today\u2019s society of online shopping and quick purchases, people don\u2019t just want a hassle-free buying experience &#8212; they expect it. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">When designing your online store, be sure to give clients a quick and easy way to make a purchase, like WellnessLiving\u2019s <\/span><a href=\"https:\/\/help.wellnessliving.com\/en\/articles\/9156213-quick-buy\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">Quick Buy<\/span><\/a><span style=\"font-weight: 400;\"> option. Shoppers can make a purchase without ever having to leave your schedule interface. So, if they book a spot in your kickboxing class, they can easily purchase a new pair of gloves right there in the same window. <\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-go-mobile\">Go Mobile<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">The average smartphone user spends <\/span><a href=\"http:\/\/www.smartinsights.com\/mobile-marketing\/mobile-marketing-analytics\/mobile-marketing-statistics\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">more minutes online<\/span><\/a><span style=\"font-weight: 400;\"> via their phone than on their desktop. And when it comes to building out your mobile purchasing, there are two important things you\u2019re going to need: a mobile-responsive website and an app. The split between mobile purchases on a webpage and on an app is nearly <\/span><a href=\"https:\/\/www.fieldnation.com\/blog\/the-mobile-revolution-an-ecommerce-app-vs-website-for-retail\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">50\/50<\/span><\/a><span style=\"font-weight: 400;\">, so it\u2019s equally important that both your website and your app are convenient and user-friendly.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Lucky for you, WellnessLiving handles both. You can add products to your online store directly through your WellnessLiving account, and our <\/span><a href=\"https:\/\/www.wellnessliving.com\/wl\/home\/app\/client.html\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">Achieve Client App<\/span><\/a><span style=\"font-weight: 400;\"> allows members to make purchases with just a few swipes of the finger. <\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-promote-your-merchandise\">Promote Your Merchandise<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Once you\u2019ve stocked the right stuff and optimized your online store, you\u2019re going to need to get people excited about what you\u2019ve got to sell. First, start with your team! Get your staff wearing the latest gear with your business\u2019s name on it so your members can see what you have to offer and get excited about it. Make sure your team is well-versed in the products you offer, too, like supplements, equipment, etc., so they can make the best recommendations to your clients.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Mobile marketing and email campaigns can be great ways to get the word out about your gear, as well. Send members a text message about a weekend flash sale or send clients an email showcasing the newest gear that just arrived. WellnessLiving offers all types of <\/span><a href=\"https:\/\/www.wellnessliving.com\/knowledge-sharing\/?post_type=ht_kb&amp;p=527\" rel=\"noopener\"><span style=\"font-weight: 400;\">marketing campaigns<\/span><\/a><span style=\"font-weight: 400;\"> that you can easily set up and send out to drum up excitement for your mobile store.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Getting additional revenue for your business through an online store is easier than you think! And when you <strong><a href=\"https:\/\/www.wellnessliving.com\/home.html\" target=\"_blank\" rel=\"noreferrer noopener\">schedule your free demo with our team<\/a><\/strong>, we can walk you through exactly how to set up retail for your business.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-launching-your-online-store-faqs\">\u2753 Launching Your Online Store: FAQs \u2753<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1772585045413\"><strong class=\"schema-faq-question\">What types of products should wellness businesses sell in an online store?<\/strong> <p class=\"schema-faq-answer\">Start with products your clients already use or ask about. Popular options include fitness gear, recovery tools, supplements, and branded apparel. Selling recommended items makes it easier for clients to purchase what supports their wellness routine.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1772585153667\"><strong class=\"schema-faq-question\">How can an online store increase revenue for a wellness business?<\/strong> <p class=\"schema-faq-answer\">An online store allows clients to purchase products anytime. This extends your sales hours beyond studio visits. Retail sales can become a steady secondary revenue stream without requiring additional staff time.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1772585172176\"><strong class=\"schema-faq-question\">How can I make the buying experience easier for my clients?<\/strong> <p class=\"schema-faq-answer\"><a href=\"https:\/\/www.wellnessliving.com\/features\/payments\/\" target=\"_blank\" rel=\"noreferrer noopener\">Keep purchasing simple and quick.<\/a> Provide clear product descriptions and simple checkout steps. Convenient purchasing increases the likelihood that clients will complete their orders rather than abandoning them.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1772585197812\"><strong class=\"schema-faq-question\">Why is mobile access important for an online wellness store?<\/strong> <p class=\"schema-faq-answer\">Many customers browse and shop from smartphones. A mobile-friendly website and app improve accessibility and convenience. When purchasing is easy on mobile devices, clients are more likely to buy products regularly.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1772585214940\"><strong class=\"schema-faq-question\">How should I promote my online store to existing clients?<\/strong> <p class=\"schema-faq-answer\">Start by educating staff about the products you sell. Encourage them to recommend items during sessions or classes. <a href=\"https:\/\/www.wellnessliving.com\/features\/email-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Promote merchandise through email<\/a>, social media, and in-studio conversations to build awareness and interest.<\/p> <\/div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>You are good at what you do. That\u2019s why you\u2019re in business! Whether it\u2019s operating a gym, running a massage studio, or teaching dance lessons, you\u2019re a master of your trade. But, retail? That\u2019s a whole other ballgame. But it\u2019s one you shouldn\u2019t be missing out on. With the fitness [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2979,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"disable_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[1181],"tags":[2275,628,2277,2281,609,2311,769],"class_list":["post-2971","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fitness","tag-branding","tag-business-management","tag-expert-advice","tag-industry-trends","tag-marketing","tag-mobile-apps","tag-retail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v26.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Learn What to Sell (And How) With Your New Online Store<\/title>\n<meta name=\"description\" content=\"With an online store, you can bring in more revenue for your business. 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Popular options include fitness gear, recovery tools, supplements, and branded apparel. Selling recommended items makes it easier for clients to purchase what supports their wellness routine.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/www.wellnessliving.com\/blog\/your-new-online-store\/#faq-question-1772585153667","position":2,"url":"https:\/\/www.wellnessliving.com\/blog\/your-new-online-store\/#faq-question-1772585153667","name":"How can an online store increase revenue for a wellness business?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"An online store allows clients to purchase products anytime. This extends your sales hours beyond studio visits. Retail sales can become a steady secondary revenue stream without requiring additional staff time.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/www.wellnessliving.com\/blog\/your-new-online-store\/#faq-question-1772585172176","position":3,"url":"https:\/\/www.wellnessliving.com\/blog\/your-new-online-store\/#faq-question-1772585172176","name":"How can I make the buying experience easier for my clients?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"<a href=\"https:\/\/www.wellnessliving.com\/features\/payments\/\" target=\"_blank\" rel=\"noreferrer noopener\">Keep purchasing simple and quick.<\/a> Provide clear product descriptions and simple checkout steps. 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