A year after opening, Advantage began their tiered membership
program to keep up with the demand for good training, and to offer
adults the same great training their sons and daughters had
experienced. After 2 years, we added an additional 1,300 square
feet to house the weight equipment, giving us a wide open turf
space for training. In November 2015, just 3 years after opening
our doors, Advantage Strength took advantage of an opportunity to
move to our current location at the Ann Arbor Ice Cube, in the
former training area of USA Hockey's National Team Development
Program.
The Advantage team has grown to include an incredible group of
talented coaches, physical therapists, and vital role-players. It
is a community of life-long learners dedicated to improving their
craft, so the future of Advantage is bright. We look to continue
our rate of growth and will continue to offer the most intelligent,
responsible, and effective training for youth, teens, adults, and
teams.
Why Advantage Strength?
At Advantage, we train our clients according to a progression
which begins with basic strength and fitness skills all the way to
specialized sport specific training. In younger athletes, we stress
a solid general strength and conditioning program because it
enhances overall performance, prepares young bodies for competition
and future training, and actually helps prevent overuse injuries
due to the variety of exercises. After this base is solid, we
continue towards more sport specific improvements. Our training
objectives are broken down by age. Of course, not everyone fits the
mold when it comes to health and physical development, so each
athlete is examined individually.

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Brandon Webb