How WellnessLiving Simplified Matt DiPietro’s Business

MA Fitness, MA Fitness Kickboxing Class

With WellnessLiving, MA Fitness found a partner with a passion to match their own. After just one year, MA Fitness has saved over $4000 dollars in excess software and processing fees. About In 2010, Matt DiPietro and his team at MA Fitness opened their first location with a particular philosophy […]

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What to Look for in Your Martial Arts Software

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martial arts software, martial arts school

Are you making the most out of your martial arts software? Today’s technology is able to offer business owners streamlined ways to manage the day-to-day, while taking the work out of the tedious details that can leave you burnt out. Are you spending hours organizing schedules? Could you use a […]

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The Ultimate Martial Arts Branding Guide

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martial arts branding, martial arts class

Make your school a household name with this martial arts branding guide! Building a reliable brand for your business can do wonders for your company. Before we go on to explain why it’s important, let’s explain what a brand is. A brand is essentially your martial arts school’s identity. It […]

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Martial Arts Industry Trends

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martial arts industry trends, Brazilian jiu jitsu

As a dojo owner, it’s crucial to stay up to date with martial arts industry trends to stand out from your competition. Though martial arts dates back thousands of years, fresh new twists always arise. Martial arts first originated in East Asia as a type of fighting that involved using […]

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5 Social Media Marketing Tips for Your Martial Arts School

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martial arts social media marketing, three boxers on phone

If you want your martial arts studio to knock out the competition, it’s time to look into social media marketing! Platforms like Instagram, Facebook, and Snapchat have completely changed the promotion game. Get acquainted with these mediums because they have the ability to help propel your business forward! We live […]

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6 Martial Arts Misconceptions DEBUNKED

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martial arts misconceptions, martial artists

Martial arts misconceptions are all around us! There are many different beliefs and opinions of what martial arts really is, which often leads to misinformation on the practice. Let’s break it down. A misconception is a misunderstanding about a particular idea. And misunderstandings begin with naïve theories. Naïve theories are […]

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7 Top Merchandising Tips for Martial Arts Schools

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merchandising tips, karate kids

Expand your martial arts business by setting up your own shop in your studio with these seven merchandising tips! Merchandising is the act of selling products in a store to customers. Never considered it for your martial arts school? Allow us to enlighten you with the benefits! Producing and selling […]

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Martial Arts Marketing 101

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martial arts marketing, Woman practicing karate

Are you ready to take your studio to the next level with a crash course in martial arts marketing? Showcasing your studio in the most effective way possible is crucial to the success of your business. Not only are you presenting your brand to the world, you are also sharing […]

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How to Teach Martial Arts to Children

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teaching children martial arts, karate instructor training little children in dojo

Teaching children martial arts boasts a wide array of benefits. So, it’s no surprise that there’s a high demand on the market for children’s martial arts. And for passionate dojo owners like yourself, it’s probably already a big part of your studio. To list a few benefits: Practicing martial arts […]

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Marketing Martial Arts to Adults: a How-to Guide

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Marketing Martial Arts, adults practicing martial arts

It will likely come as no surprise to hear that marketing martial arts to adults is different than marketing the sport to children. While parents often choose martial arts because of the values it instills in their kids and the fun they know their children will have, choosing to practice […]

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