Automated marketing campaign types

Video Tutorial

This article describes the seven automated marketing campaign types available in WellnessLiving. You can create as many campaigns of each type as you need to suit your marketing goals.

The following articles contain related information:

Marketing campaign types

Campaign typeDescription
Custom Email TemplatesCreate your own custom email templates to send to clients.
Lead CaptureAn email sent automatically to clients after they submit a lead capture widget form.
Class AnnouncementAn email, SMS, and/or Push notification sent automatically to clients when a new class is added to your schedule and is available for booking.
Purchase CampaignAn email sent automatically to clients after the purchase of a specific item in the online store.
Client RetentionThere are four different Client Retention campaigns:

Retention - An email, SMS message, or Push Notification sent automatically when a client has not visited your business in a specified number of days or months. This campaign is designed to keep your clients engaged with your business.

Few Pass Visits Remaining - An email sent automatically when a client's session pass drops below a specified number of sessions. This campaign is designed to encourage clients to purchase a new pass or upgrade to a membership.

Pass or Membership is Expiring - An email sent automatically when a client's membership is nearing its expiry date. This campaign is designed to encourage clients to renew their membership. This email is not sent to clients whose Purchase Options are set to auto-renew.

Upcoming Pass or Membership Renewal - An email sent automatically a specified number of days or months before a client’s pass or membership is scheduled to renew.
Visit CampaignAn email sent automatically after a client has attended a specific service.
Client Win-BackAn email sent automatically when a client has not booked or checked in recently.

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