The Client Analysis Report is an attendance report that displays an overview of each of your client’s attendance. With this report, you can gain a better understanding of each client’s activity and leverage that information into better, personalized marketing. The summary cards at the top of the page provide an overview of the key information in the report.
This article describes how to view the Client Analysis Report and provides details of the columns that appear in the report. To learn how to customize and filter the report, see Viewing a report.In this article:
To view the Client Analysis Report:
- Click the App Drawer button
. - In the App Drawer, click View All.
- In the list, click Reports. You can filter the list by entering Reports into the Search field.
- On the Reports menu, click Attendance.
- On the Attendance menu, click Client Analysis. The Client Analysis Report is displayed.
Summary cards in the Client Analysis Report
| Summary card | Description |
| Clients | The total number of clients that visited your business during the selected date range. |
| Avg Visits Per Client | The total number of client visits compared to the total number of clients during the selected date range. |
| Attended | The total number of clients who attended services during the selected date range. |
| Booked | The total number of clients with booked services during the selected date range. After the scheduled time for an upcoming booked service has passed, it will move to either the Late Cancels, No Shows, or Attended summary card. |
| Late Cancels | The total number of clients marked as a late cancel during the selected date range. |
| No Shows | The total number of clients marked as a no show during the selected date range. No shows are clients who missed a service without cancelling it. |
Headings in the Client Analysis Report
| Heading | Description |
| Client | This column displays the name, email, and profile image of the client. Relevant details about this customer, such as pass status, waiver status, contract status, special notes, unpaid visits, and account balance will be noted here by small icons. Hover over any icon to learn more. |
| Status | This column displays the client’s status at your business, based on the associated client type. |
| Visits | This column displays the number of times that the client has visited your business, booked a service, late cancelled a service, and not shown up to a booked service at your business, in that order. These numbers are affected by any date range filter on the report. |
| Location | This column displays the last location that the client visited. |
| Last Visit | This column displays the last service that the client attended at one of your locations, along with the date, time, and staff member for that service. The Last Visit column is not affected by any date range filter on the report. |
Advanced filters in the Client Analysis Report
| Filter | Description |
| Client Status | Use this filter to determine which clients to include in the report based on whether they currently have an active purchase option. |
| Groups | Use this filter to determine which clients to include in the report based on their client group. NoteThis filter will pull any relevant information from the available fields. For example, if you filter for groups A, B, and C, the filter will find clients from group A, group B, group C, and any combination thereof, as opposed to only finding clients who belong to all three groups. |
| Locations | Use this filter to determine which locations to include in the report. |
| Start Time Range | Use this filter to determine which to include in the report based on the specific time range during which they occurred. |
| Day of the Week | Use this filter to determine which to include in this report based on the day(s) of the week they occurred. |
| Classes | Use this filter to determine which classes to include in the report. |
| Events | Use this filter to determine which events to include in the report. |
| Appointments | Use this filter to determine which appointment types to include in the report. |
| Gym Visits | Use this filter to determine whether gym visits will be included in this report. |
| Client Types | Use this filter to determine which clients to include in the report based on their client type. |
| Staff | Use this filter to determine which staff members to include in the report. |