The First 30 is a 30-day personal training experience designed to help you build strength, confidence, and consistency. Your experience includes a First Move Strategy Session and Movement Assessment, personalized coaching in a small group setting, and up to 12 training sessions during your first 30 days. $299 for new clients. Your 30-day experience begins with your first training session. The First Move Strategy Session and Movement Assessment take place before your training sessions begin.