Mindbody vs. WellnessLiving: Who Really Protects Your Client Data?
Last Updated on 22 January, 2026
As a business owner, you’ve poured your heart and soul into building something meaningful. You’ve invested thousands of dollars in advertising, countless hours perfecting your services, and endless energy nurturing the relationships that keep your business thriving. Every class you teach, every appointment you book, every moment you share with a client is part of a bond built on trust, care, and integrity.
That’s why it’s deeply concerning to learn that Mindbody is using your client data—not to help grow your business, but to grow their own. By serving third-party ads through your client relationships, they’re putting their profits ahead of your hard-earned trust.
If you’re wondering whether there’s a better way, there is. At WellnessLiving, we believe your client data belongs to you. We don’t share it, we don’t sell it, and we never use it to serve ads. Period.
Let’s take a closer look at what’s really happening—and how WellnessLiving takes a fundamentally different path, one that puts you, your business, and your clients first.
- Mindbody Uses Your Clients’ Booking Experience to Run Ads
- What Does Mindbody’s Privacy Policy Say?
- How WellnessLiving Protects Client Data and Your Business
- Side-by-Side Data Comparison: Mindbody vs. WellnessLiving
- How to give your clients the most privacy
- ❓ Client Data Protection: Mindbody vs WellnessLiving FAQs ❓
Mindbody Uses Your Clients’ Booking Experience to Run Ads
In early 2025, Mindbody partnered with ad-tech company Rokt to monetize the client journey through targeted advertising. That means when a Mindbody client books a session, they’re now being shown ads—sometimes even from a business’s direct competitors—immediately after confirming their booking.
According to a press release from Mindbody, the company aims to “deliver ad messaging that complements the customer experience rather than disrupts it.” But for many business owners, this feels like a betrayal.
As a business, you’ve invested time, money, and energy to build your client list, so the last thing you want is to see it leveraged for outside advertisers. And you definitely don’t want to pay sky-high subscription fees to a company that profits off your trusted clients.
What Does Mindbody’s Privacy Policy Say?
Mindbody’s Privacy Policy states that while they don’t “sell” personal information in the traditional sense, they may share it for purposes like targeted advertising. That’s an issue because, under laws like the California Consumer Privacy Act (CCPA), “sharing” data for cross-contextual advertising can fall under the broader definition of “selling” personal data.
Note that Mindbody customers don’t receive a discount or paycheck from Mindbody’s ad partnerships. They simply use their clients’ data to fuel monetized relationships with third-party advertisers, and they offer customers nothing extra in return.
How WellnessLiving Protects Client Data and Your Business
Unlike Mindbody, WellnessLiving is built on the principle that client data belongs to you—not advertisers.
Here’s what you get with WellnessLiving:
- No third-party ads: Your clients will never see unrelated promotions or competitor offers during the booking process.
- Full data ownership: You retain control over your client list, purchase history, communications, and preferences.
- Privacy-first technology: All client data is protected with top-tier encryption and compliant with regulations like GDPR and CCPA.
- Transparent pricing: You pay for powerful software tools to grow your business—not to fund someone else’s ad network.
Want proof? Check out WellnessLiving’s Terms of Service and Privacy Policy. You won’t find any fine print about ad targeting or monetizing client data.
Side-by-Side Data Comparison: Mindbody vs. WellnessLiving
| Issue | Mindbody | WellnessLiving |
|---|---|---|
| Third party ads | Yes: Via Rokt | Never |
| Client’s data used for ads | Yes: For targeting ads post-booking | No |
| Data ownership | Limited: Mindbody retains signifigant control | Full: You own and manage all client data |
How to give your clients the most privacy
You shouldn’t have to compete with your software provider for your clients’ attention.
With WellnessLiving, you control the entire client journey. No distractions. No third-party promotions. Just powerful, intuitive tools designed to grow your business and protect your hard-earned relationships.
Ready to learn more about a platform that puts your values and your clients first?
👉 Book a free demo with WellnessLiving today!
❓ Client Data Protection: Mindbody vs WellnessLiving FAQs ❓
Studios handle sensitive data like contact details, payment information, and visit history. They may also store health-related notes or intake forms. This information affects trust and compliance risk. Strong protection reduces exposure from mistakes and breaches. Data privacy is a business-critical responsibility.
Ask about encryption, access controls, and payment security standards. Confirm whether the provider is PCI compliant for card processing. Review how staff permissions are managed across roles. Ask how incidents are handled and communicated. Look for clear documentation, not vague assurances.
Most data risks come from internal access, not external hackers. Role-based permissions limit who can view and edit sensitive records. Audit logs help you track what changed and by whom. This protects clients and reduces operational errors. It also supports accountability across teams and locations.
Marketplaces can expand reach but may change how clients discover and book services. Listings can expose pricing and availability in ways you cannot fully control. Clients may also associate the marketplace brand with the relationship. Owners should understand what data is shared and how it is used. Clarity helps protect the brand and retention.
Plan migration carefully and limit access during the transition. Confirm what data is being exported, imported, and verified afterward. Train staff on new permission settings and workflows immediately. Use strong passwords and secure admin accounts from day one. A supported migration reduces errors and protects client trust.