Software Integration Overview: Why Your Fitness Business Needs It

Last Updated on 2 August, 2024

By Sina Gholibeigi

Are you tired of the hassle of navigating through multiple platforms to manage and grow your business? It’s understandable to find it tedious and time-consuming to enter the same information into various systems.

Imagine if you could devote more time to growing your business rather than constantly managing it through multiple platforms.

Well, here’s some good news: by integrating your applications into a comprehensive business management software, you can make this ideal scenario a reality.

In fact, studies show that 94% of companies prefer utilizing a unified solution that seamlessly integrates their apps and workflow processes, eliminating the need for relying on multiple systems. [So, you can…(save time)]

What is software integration?

Software integrations allow your apps to communicate and collaborate effortlessly, all in one centralized location.

At WellnessLiving, we’ve partnered with top-notch integration providers to streamline your booking, virtual services, finances, marketing, workflows, email marketing, and overdue payment collections. As a result, you can save time, minimize data entry mistakes, boost productivity, and much more.

This means you can prioritize what truly counts—your valued clients—and even treat yourself to some well-deserved downtime.

Let’s explore the key categories of software integrations and discover how our integration partners can help you optimize your fitness business.

Client booking options

integrations: Reserve with Google, ClassPass, and Gympass 

Are you struggling to fill up empty spots?

Online booking is the new standard for appointment and class-based industries, including fitness studios, yoga studios, gyms, and salons.

With the right online booking tools, you can allow clients to book classes and services online, resulting in 26% more new clients! In some cases, local businesses that added online booking systems increased revenue by up to 120%.

Integrating online booking tools in your business management software gives your clients multiple booking options and the freedom to book from anywhere. At the same time, you’ll be able to boost your local search rankings with Reserve with Google and showcase your business to those who haven’t yet heard of your brand with ClassPass or Gympass.

Virtual services

Our integration: Zoom—FitLIVE 

Virtual service platforms provide value and flexibility for your memberships with livestreaming as part of your traditional, in-person offerings.

When integrating with Zoom, you can manage your virtual appointments, classes, and events directly from your business management software.

With this integration, you can host and record your livestreams, track payments and attendance, and grant access to members via the Zoom waiting room, so clients only get access to your livestreams once they register.

Automation workflows

Our integration: Zapier 

According to Zapier’s state of business automation report, 94% of businesses perform repetitive, time-consuming tasks each day.

With our Zapier integration, you can create automated workflows called Zaps to remove repetitive tasks from your daily workflow.

You can connect your business management software and over 5,000 of the most popular apps, like Google Ads, Facebook, and Keap. It’s the easiest way to automate lead and client management between multiple apps, allowing you to save time and gain more insight into your sales funnel.

Member experience

Our integration—Coming soon: Spivi, Accurofit, and MyZone

Your members expect a personalized experience using their data. In fact, 60% of consumers say that this approach will lead them to stick with your business long term.

Connecting your business management software with top brands and wearables platforms, like Spivi, Accurofit, or MyZone, personalizes the fitness experience and helps clients track their progress and achieve their goals. Your clients can record and track specific performance metrics, including average heart rate, calories burned, distance, and more.

Accounting

Our integration: QuickBooks Online—Finance powered by Autymate 

Throughout the year, including tax time, tracking and taking control of your money is essential. But you may not have the time to focus on your finances, because you have so much to do on a daily basis.

Many business owners utilize QuickBooks Online—the #1 accounting software—to manage their finances by tracking taxes, invoices, payments, and payroll. As a result, you get a complete financial picture and can make smarter business decisions.

Collecting overdue payments

Our integration: Collections powered by Aldous & Associates 

Whether intentional or not, when clients miss a payment at your gym or studio, it impacts your business’s bottom line.

That’s why comprehensive software platforms that partner with collection agencies can make the process of obtaining those overdue payments much easier. Aldous & Associates is a law firm specializing in past due payment resolution for the fitness industry while successfully recovering 60-70% of outstanding account balances.

Marketing

Our integration: Mailchimp, Constant Contact 

On average, leads need at least 5-10 interactions with you from the time they become aware of your business until the time they become a regular client.

Strong, consistent communication with leads is key and email marketing, with integrations like Mailchimp or Constant Contact, can help with that.

Remember to create a nurture flow that showcases your business’s strengths through client success stories and addressing common pain points before you make an offer to leads they can’t refuse.

In addition, never miss an opportunity to connect at each stage of the client journey: welcome new members, send reminders, and re-engage with lost clients.

How does WellnessLiving connect with your favorite systems?

WellnessLiving streamlines your workflows with all our software integration partners, resources, and the tools you need to attract, convert, and retain more clients.

With WellnessLiving and our top integration partners, you’ll say goodbye to manual data entry, save time, and focus on growing your business instead.

Not a WellnessLiving customer? No worries! Book a personalized demo, learn all about our integration partners, and see why thousands choose our all-in-one software to manage and grow their fitness business.