9 Vagaro Alternatives and How to Choose the Right One

If Vagaro isn’t meeting your needs—due to limited marketing tools, expensive add-ons, or missing features—there are several platform alternatives worth considering, including WellnessLiving, Booker, Boulevard, and more.

When choosing a new software, start by identifying the key gaps in your current platform—whether it’s lack of event management, video content, patient charting, or branded app costs. Then compare these needs with what each alternative offers. Prioritize tools that will support your growth, marketing, compliance, and client experience long-term, not just today.

In this guide to Vagaro alternatives, we present the top competitors to consider and what to keep in mind to make the most informed choice when switching software.

Vagaro Alternatives: Key Takeaways

• Weigh your options carefully – Each business has unique needs. This blog compares 9 leading Vagaro alternatives, including WellnessLiving, GlossGenius, Booker, Boulevard, Cliniko, Schedulicity, Zenoti, Pabau, and Jane App, to help you find the right fit.

• Look beyond modular pricing – Vagaro’s low base cost can become expensive once essential features like branded apps or video libraries are added. Alternatives like WellnessLiving offer transparent, bundled pricing.

• Medical spas need more than basics – Vagaro lacks marketing features like events, blogging, and automated review requests. Consider platforms that support all your business growth strategies.

• Not all platforms are equal – Some alternatives (e.g., WellnessLiving, Zenoti) offer full client journey management, while others (e.g., GlossGenius, Schedulicity) suit simpler needs.

9 Vagaro Alternatives to Consider

1. WellnessLiving

With WellnessLiving, you get one easy-to-use platform for managing client forms, HIPAA and PIPEDA compliance, online booking system, online and in-person payments, marketing features, rewards programs, and inventory management. You can also upload client photos to track before-and-after transformations and take notes after each service.

Compared to Vagaro, WellnessLiving offers more affordable custom mobile apps, more advanced websites (complete with SEO optimization and blogging), and more detailed client activity tracking. You also get key features that Vagaro doesn’t have, including events management, automated review requests, and the ability to create your own video library with care instructions.

2. GlossGenius

GlossGenius is a Vagaro alternative that is more affordable, but not as fully featured. You get inventory management, appointment booking, notifications, point-of-sale, financial reports, client review requests, and staff management features.

However, you won’t find rewards programs, events management, custom mobile apps, video libraries, blogging, or online consultations inside GlossGenius.

3. Booker by Mindbody

Booker by Mindbody is a popular Vagaro alternative because it covers everything that Vagaro offers and then some. Like WellnessLiving, Mindbody allows you to manage events, client review requests, blog posts, and video libraries.

In terms of price, Booker by Mindbody costs significantly more than both Vagaro and WellnessLiving, so you might want to look elsewhere before you get locked into a high monthly subscription.

4. Boulevard

With Boulevard, you can manage online bookings, client information, contact forms, payments, loyalty program rewards, and SMS and email marketing. The platform is HIPAA compliant.

Boulevard offers a special medical spa subscription that is two to four times the cost of Vagaro’s monthly subscriptions. It offers advanced charting, photo markup, and medical director sign off, making it a good fit for plastic surgery centers that offer medical spa services.

5. Cliniko

Cliniko is a practice management platform for medical spas and health practitioners. You get appointment booking, client notifications, HIPAA compliant forms, health records and charting, and invoice management.

Unlike most Vagaro alternatives, Cliniko offers a fully featured accounting system. If you’re doing your own accounting, this might be of use to you. However, if you outsource your booking and accounting to a professional, this feature won’t be necessary, and you’ll struggle to justify the higher cost compared to Vagaro.

6. Schedulicty

Schedulicity is an affordable Vagaro alternative that offers appointment scheduling, booking notifications, email marketing, payment processing, and inventory management. You’ll save on your monthly subscription if you’re just starting out or plan to keep your business small and simple.

However, if you want to be able to create a custom mobile app, sell products online, and integrate your website with the backend of your business, you’re better off with another platform, like WellnessLiving. Plus, you’ll be able to manage events, create a blog, offer online consultations, and create a video library with care instructions.

7. Zenoti

Zenoti can be used by medical spas, salons, fitness centers, and other wellness businesses. The platform offers essential client and business management features like appointments, payments, notifications, and rewards. You can create a custom mobile app to help clients easily book services and engage with your loyalty program. Zenoti is HIPAA compliant and makes it easy to take notes after each service.

Compared to Vagaro, Zenoti offers a more fully-featured website solution so you can automatically synch your services and products. You can also manage events (Zenoti calls them workshops).

8. Pabau

As a practice management platform, Pabau gives you features for managing your clinic, staff, clients, appointments, and marketing campaigns. With a focus on medical practices, Pabau offers more advanced charting and medical forms than Vagaro.

On the marketing side of things, it has almost everything you need—SMS, email, rewards, reviews, and referral management. However, it lacks events management, website creation, and blogging, all of which are essential marketing tactics for medical spas.

9. Jane App

With Jane App, you’ll get an EMR (electronic medical record) platform with charting and clinical notes, telehealth software, appointment booking and payments. Unlike Vagaro, Jane App offers medical insurance billing features, making it a fit for medical spas, dermatology offices, and plastic surgery centers that often provide services covered by insurance.

However, it doesn’t offer much in the way of marketing. You can create a website that synchs with your services and appointment booking, but you can’t manage email campaigns, referrals, loyalty program rewards, or events.

Top Reasons to Look for Vagaro Alternatives

Determining your motivation will make it much easier to choose the right platform in the end.

• Straightforward pricing – At first glance, Vagaro’s pricing looks reasonable. But when you add in all of your clinicians and the features you need, it’s not so affordable. Compared to other options, Vagaro tends to consider fundamental features as optional add-ons charged at an additional price.
• Lower pricing for a branded app – In particular, if you want to create a custom branded mobile app for your medical spa, Vagaro is one of the most expensive platforms you could choose.
• Video library – Vagaro doesn’t allow you to create a video library with pre- and post-care instructions, which is a wise strategy for medical spas.
• Events management – You also can’t create events with Vagaro. Look for an alternative that lets you set up free and paid events and promote your event landing pages.
• Better client management and targeting – Vagaro offers client contact management and activity tracking, but because they don’t offer a video library or events management, you’ll lack the full picture of client activity, making it harder to target clients with the right offers and promotions.
• Automated review requests – Putting your review requests on autopilot is one of the best medical spa marketing ideas because it impacts your reputation and rankings. Vagaro lacks this feature.

FAQs

What is the best software alternative to Vagaro for medical spas?

WellnessLiving is the top alternative for medical spas. It includes HIPAA/PIPEDA compliance, advanced client tracking, automated reviews, events, video libraries, and cost-effective branded apps.

How does Vagaro’s pricing compare to its competitors?

While Vagaro starts with low base pricing, essential features—like custom mobile apps or video content—cost extra. This can result in higher total monthly fees than all-in-one solutions like WellnessLiving, which bundle these services.

Do Vagaro competitors support HIPAA and PIPEDA compliance?

Yes. Many platforms—including WellnessLiving, Zenoti, Boulevard, and Cliniko—offer HIPAA-compliant features, encrypted data handling, and secure intake forms. Always verify with the vendor based on your region.

Can I migrate my existing client data from Vagaro?

Most leading software platforms support data migration from Vagaro. Reach out to your chosen provider for help with securely transferring client profiles, service history, and billing records.

Looking for a platform that helps you not only manage your business but grow your sales? Book a demo of WellnessLiving.

 

* Vagaro is a trademark of Vagaro, Inc., and is not affiliated with WellnessLiving.