Matt owns MA Fitness Florida, a fitness center that caters to students of all ages and fitness levels, offering MA-inspired workouts that are as effective as it is fun. But running his business wasn’t always fun for Matt. Before he made the switch to WellnessLiving, Matt was juggling a number […]
Your business is growing — congratulations! But is it the right time to hire more instructors for your fitness center or fitness studio? That depends, and for the most part, on several key factors: need and demand, time and space, and cash flow. Start by asking yourself these questions: Do […]
When Andrea first started her journey as a massage therapist, the going was tough. The industry can be difficult, and initially getting clients is usually a challenge. She immersed herself in her studies and expanded her knowledge. In doing so, she was able to build up her business – One […]
As a fitness studio owner, your main goal is to grow your business. But it’s important to remember that smart growth is methodical, which means knowing exactly where to place your efforts that will help you to scale your business most effectively. We’ve outlined 5 key steps below that will […]
Planet Fitness is one of the top fitness studios in the health club industry today. In 2015, the company went public with a roster of more than 7 million members. In the few years since, the company has leaned on a commitment to investing in its marketing and brand message […]
One of the biggest headaches that entrepreneurs experience is staying organized. As a small business owner in the health and wellness industry, you may have a studio to run with (or without) help to run it. Think about all that is required to keep a studio running smoothly: Managing Scheduling […]
Advertising your business doesn’t have to cost an arm and a leg. Though investing money in marketing and advertising is important, there are also numerous opportunities to spread the word and generate leads without spending a dime. As people are thinking about those New Year’s resolutions, it’s more important than […]
Everyone loves being rewarded — especially when they’re rewarded for things they already love doing like working out, getting a spa treatment or shopping. In fact, the average American household is enrolled in 29 rewards programs. But, they only actively participate in around 12. Getting people to utilize your rewards […]
2018 is here and it’s time to unwrap the latest WellnessLiving update! In this release, you’ll find a ton of powerful new features and improvements that will brighten your day, make life easier for your staff, and encourage your clients’ patronage. So what are you waiting for? Start checking out […]
During the holidays, there are two kinds of people: Those who buckle down on health and fitness, join a gym or fitness program, and go to town… and, those who slack off even more. The latter slacks off because, well, the holidays are tough on health and fitness. Constant engagements […]
The new year brings plenty of motivation for so many people and those in the fitness industry know this enthusiasm well. Unfortunately, business leaders are just as familiar with the lack of follow-through on the part of their customers. If you’re looking for ways to keep up your attendance long […]
Many fitness business owners typically see a jump in memberships after the holidays because people are motivated by New Year’s Resolutions or were given gift certificates. While it’s thrilling to see that annual boost in memberships, as a fitness studio owner, you know the challenge is finding ways to keep […]
